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Accessibility

Last Revised: September 16, 2022

Understanding Web Accessibility

Web accessibility refers to the design and development of websites that can be used by all individuals, regardless of their abilities or disabilities. This encompasses users with visual, auditory, motor, or cognitive impairments. For e-commerce platforms, accessibility ensures that all users can navigate, understand, and interact with the site effectively, leading to an inclusive online shopping experience.


The Importance of Accessibility for NewiMetanic.com

NewiMetanic.com, as an international multivendor e-commerce platform, aims to provide a seamless shopping experience for users across Qatar and beyond. Implementing robust accessibility features aligns with the platform’s commitment to inclusivity and user-centric design. Accessible websites not only comply with legal standards but also enhance user satisfaction, broaden market reach, and foster brand loyalty.


Web Content Accessibility Guidelines (WCAG) 2.1

The WCAG 2.1, developed by the World Wide Web Consortium (W3C), provides a comprehensive framework for making web content more accessible. The guidelines are organized under four principles:

  1. Perceivable: Information and user interface components must be presentable to users in ways they can perceive.

  2. Operable: User interface components and navigation must be operable.

  3. Understandable: Information and the operation of user interface must be understandable.

  4. Robust: Content must be robust enough to work with current and future user tools.

Each principle is further divided into guidelines and success criteria, categorized into three levels of conformance: A (minimum), AA (mid-range), and AAA (highest).


Key WCAG 2.1 Success Criteria Relevant to E-Commerce Platforms

1. Text Alternatives (1.1.1)

Providing text alternatives for non-text content ensures that users with visual impairments can access information conveyed through images, videos, and other media. For NewiMetanic.com, this means:

  • Alt Text for Images: All product images, icons, and buttons should have descriptive alt text.

  • Transcripts for Audio and Video: Audio content should have transcripts, and videos should include captions to assist users with hearing impairments.

2. Keyboard Accessibility (2.1.1 & 2.1.2)

Ensuring that all functionality is accessible via a keyboard is vital for users with motor impairments. This includes:

  • Navigable Forms: Users should be able to navigate through product filters, search bars, and checkout forms using keyboard shortcuts.

  • Focus Indicators: Clear visual indicators should be present to show which element is currently focused.

3. Color Contrast (1.4.3)

Adequate contrast between text and background enhances readability for users with low vision or color blindness. NewiMetanic.com should:

  • Contrast Ratios: Ensure that text has a contrast ratio of at least 4.5:1 against its background.

  • Avoid Reliance on Color Alone: Information should not be conveyed by color alone; additional cues like text labels or patterns should be used.

4. Resize Text (1.4.4)

Allowing users to resize text up to 200% without loss of content or functionality benefits users with low vision. This can be achieved by:

  • Responsive Design: Implementing fluid layouts that adjust to different screen sizes and resolutions.

  • Scalable Fonts: Using relative units like ems or percentages for font sizes.

5. Accessible Forms (3.3.2)

Forms should be designed to be easily understood and navigated. For NewiMetanic.com:

  • Clear Labels: Each form field should have a corresponding label.

  • Error Suggestions: When users make errors, provide suggestions for correction.


Implementing Accessibility on NewiMetanic.com

To align with WCAG 2.1 and enhance accessibility, NewiMetanic.com can undertake the following actions:

  1. Conduct Accessibility Audits: Regularly assess the website using automated tools and manual testing to identify and rectify accessibility issues.

  2. Train Development Teams: Educate developers and designers about accessibility principles and best practices.

  3. User Testing: Involve individuals with disabilities in usability testing to gain insights into real-world challenges.

  4. Continuous Improvement: Accessibility is an ongoing process; continuously update the website to address emerging accessibility needs and technologies.


Legal and Ethical Considerations in Qatar

In Qatar, the law mandates that public sector websites be accessible to individuals with disabilities. While these regulations primarily apply to government websites, adhering to accessibility standards is considered best practice for all organizations. Moreover, promoting inclusivity aligns with ethical business practices and corporate social responsibility.

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